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Foods • Personal Care • Home Care Products

Your Trusted Distribution Partner in Africa

We connect quality FMCG brands to consumers across East Africa anchored in Kenya through reliable distribution and brand building.

Go To Market Solutions Limited (GTM) connects quality FMCG brands with consumers across East Africa—delivering access, visibility and growth.

6+ Markets
EAC & neighbors
90%+
Mobile-first consumers
Kenya
Our regional hub

Vision

To be the partner of choice for suppliers of quality foods, personal care and home care products in East Africa.

Mission

Deliver trusted, high-quality FMCG brands through efficient distribution, innovative marketing and long-term partnerships.

Core Values

Integrity

Building trust through transparency and accountability in all relationships.

Excellence

Striving for world-class execution and continuous improvement.

Partnership

Fostering mutually beneficial collaborations with suppliers and trade partners.

Consumer Focus

Delivering products that enrich the everyday lives of East African families.

Continuous Improvement

Embracing innovation, adaptability, and efficiency to stay ahead.

Our Core Business

End-to-end solutions designed to build demand and deliver availability.

Sourcing & Supplying Quality FMCG Products

Focused on foods, personal care and home care products that meet international standards and local preferences.

Market Entry & Brand Building

Developing tailored go-to-market strategies that build brand awareness, drive consumer trial and nurture long-term loyalty.

Distribution Partnerships

Connecting suppliers with both modern trade (organized retail and supermarket chains) and traditional trade (wholesalers, institutions, dukas and kiosks) for comprehensive market coverage across East Africa.

Our Structure & Infrastructure

Reliable foundations that scale brands across East Africa.

Modern Trade :

Strong partnerships with organized retail chains and supermarkets across key East African markets.

Traditional Trade :

Collaboration with wholesalers, distributors and institutional buyers in urban and rural areas across the region.

Warehousing & Logistics :

Strategically located regional hubs enabling efficient, secure and scalable distribution across East African borders.

Sales & Marketing Teams :

Skilled professionals trained in in-store execution, promotions, merchandising and market activation.

Technology Support :

Digitized systems for stock management, order processing and real-time performance tracking, ensuring efficiency and transparency.

Why Partner With Go To Market Solutions Limited

We help brands scale across East Africa with disciplined execution and trusted partnerships.

  • The East African FMCG market is among Africa’s fastest-growing—driven by urbanization, population growth and evolving lifestyles.
  • Consumers increasingly seek trusted, affordable, high-quality brands in foods personal care and home care categories.
  • GTM delivers end-to-end route-to-market for rapid penetration, visibility and sustainable growth.
  • We build long-term, value-based partnerships—treating every supplier’s brand as our own and investing in shared success.

At Go To Market Solutions Limited, we don’t just move products — we build lasting brands.

  • We connect global and local suppliers with East African consumers through efficient distribution, strategic marketing and strong partnerships.
  • We serve suppliers in foods, personal care and home care with a reliable regional ally focused on execution.
  • Our commitment is visibility, growth and long-term brand success in one of Africa’s most dynamic markets.

Contact Us

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Phone

+254 117 733 001

+254 115 675 827

Location

Go To Market Solutions Limited
4th Floor, Dul Dul Phase III, Block B, Off Mombasa Road
P.O. Box 352-00204, Athi-River,
Machakos